Where to start with content for PR

Most companies already have a wealth of ideas, opinion and expertise – but they’re not usually neatly filed in a content folder. They’re more likely to be hidden within a range of presentations, documents, blogs – even in emails.  Good content is the cornerstone of PR activity, so it’s definitely worth having a look at what you’re already

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Do you need PR agency to launch a new company?

The launch of a new company, brand or product is a news hook in itself. But all the better if you’re introducing something new, ground-breaking or disruptive to the market. It could be what you’re selling, the way you’re selling it or even how you work. Your launch messages for the press should focus on

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